
FASHION | THE STANDARD » By Jennie Wong
My favorite stumble upon this week is Lyst, a fashion shopping site that curates items from brands you love into a shoppable, sharable platform.

FASHION | THE STANDARD » By Jennie Wong
This week, we are loving two sites dedicated to ethical fashion. Ethical fashion is concerned with the sourcing, production, and distribution of goods: Is your purchase good for the environment? For people? Can the fashion industry do good?

HELPSY is founded on the principle that the fashion industry doesn’t have to be ruinous; fashion can have a social impact “100% of the time”. The site is curated with beautiful, unique goods that are equal parts fashion-forward and ethical (i.e. made of eco-conscious materials, fair-trade, philanthropic, local). Every product page includes a list of “HELPSY Qualities” that details why and how the product made the HELPSY cut. Rachel Kibbe, Parsons graduate and former apprentice at Alexander Wang and Jack Spade, runs the site out of NYC.
Shop the HELPSY marketplace and learn more about ethical purchasing decisions through editorial.

We also love Well Spent, a site that scours the internet for “honestly crafted” goods at an accessible price point. Well Spent’s definition of “honestly crafted” is broad; you’ll find products that are fair trade, certified organic, sustainably produced, or simply high quality.
In order for a product to appear on the site, founder Brad Bennett vets that it is attractive, affordable, and made in the US or similar conditions. Many of the brands featured on the site are small and independent labels that we wouldn’t have heard of otherwise.
Want to read more about ethical fashion and how you can contribute? I’m a fan of the Ethical Fashion series by GOOD. Start here to learn about why you might not need that leather bag. ✧
We Love is a series featuring our favorite finds of the week. Want to share something you think we’ll love? Tweet @etrethegirls with hashtag #welove.
Photo courtesy of GOOD
FASHION | THE STANDARD » By Jennie Wong
I’m trying out a Spring tag from Christine of YT makeup tutorial channel xteeener. Here are the things I’m looking forward to this Spring!
1. Favorite Spring nail polish?
Essie’s She’s Picture Perfect - a shimmery lilac.
2. What is your must-have lip color this Spring?
Let the colors in your Spring palette shine with this Too Faced La Creme Lipstick in Nude Beach, recommended by frmheadtotoe.
3. What is your favorite Spring dress?
A black maxi dress.
4. What’s your favorite flower?
Sunflowers.
5. Favorite Spring scarf/accessory?
Dream: A white/beige or rope/ivory Alexander McQueen skull scarf.
Reality: It’s got a pom pom trim or something else really obnoxious and man repeller-esque.
6. What Spring trend(s) are you most excited about this year? (Makeup, fashion or both!)
Fashion: High-low skirts and dresses with casual footwear.
Makeup: Light, bare-faced makeup. I’m done with heavy makeup!
7. Favorite spring candle?
I used to have a fragrance diffuser and I swear by The Body Shop’s Satsuma and Green Tea & Lemon fragrance oils.
8. Favorite perfume for Spring?
So many! I am partial to Chanel Chance Eau Fraîche and Gucci Tuberose. Coach’s sweet fragrances are ideal for Spring as well. For something less sweet, you might consider Bulgari’s Eau Perfumee Green Tea, a favorite of bottlingupsunshine.
9. What is Spring like where you live?
Spring in NYC is a big sigh of relief but capricious. You can have sun, rain, clouds, and thunderstorms all in one week.
10. What’s your favorite thing about Spring?
Knowing that I can run outside again soon.
11. Are you a Spring cleaner?
Yes! I love deleting throwing away everything. A few weeks ago my friend Megan and I sold $150 worth of my clothes and shoes at Crossroads. It paid for new tattoos and closet space.
12. Any plans for Spring break or an upcoming vacation?
A trip to Brooklyn Botanic Gardens is in order. And probably Duane Reade for some Claritin.
TAG! I tag all of you. What are you loving this Spring? Blog, post a video, or tweet @etrethegirls with hashtag #springwins. ❀
FASHION | THE STANDARD » By Jennie Wong
This weekend’s beautiful spring weather reminded me of one of my favorite designers: Elie Saab.
FASHION | THE STANDARD » By Rosalie Yu
Spring is in the air and we are getting ready to do some spring cleaning in our closets. Just in time, Rosalie Yu of bottlingupsunshine.com is here to give us tips on closet organization, beautifully lined shelves, and the perfectly folded shirt.
FASHION | THE STANDARD » By Jennie Wong
Everlane claims to make the best in each category. They deliver.
FASHION | THE STANDARD » By Jennie Wong
I’ve been fortunate enough to work alongside stylists from high to low fashion, commercial to runway fashion, and it’s time I shared some of what I’ve learned.
FASHION | THE STANDARD » By Jennie Wong
My foray into online shopping: my ROMWE.com experience.
FASHION | THE STANDARD » By Jen Tai
There is no wardrobe staple quite like a well-fitting pair of jeans.
FASHION | THE STANDARD » By Jennie Wong
Though one may be overpowered, two can defend themselves. A cord of three strands is not quickly broken. ~ Ecclesiastes 4:12
FASHION | THE STANDARD » By Jennie Wong
View some of the best runway shoes of FW12 and SS13 c/o WWD’s slideshow here. A shout out to Louboutin x Marchesa, Fendi metallics, and Guiseppe Zanotti. It’s been a good year. ❧
FASHION | THE STANDARD » By Jennie Wong
Warby Parker specs are cutting out the middlemen in eyewear and bringing the best to the masses without all the extra costs. Love that.